With a world of experience and industry accolades, our leadership team is the driving force for client success stories and keeping our team performing at their best.
Innovation in technology is constantly redefining opportunities to tell our client’s stories, and success starts with a firm hand on the wheel. Agency principals Sarah Tourville and Katie Kern bring forward-looking leadership to the table, built on passion and experience. Sarah’s big tech brand experiences in Europe, the Middle East and Africa led her to launch Media Frenzy Global in 2006 and open the Atlanta office in 2013. Katie Kern brings a diverse background in marketing and PR agencies to the table. Both are active speakers in the industry and have been recognized for their success. Never content to simply go with the flow, Sarah and Katie are constantly seeking to improve the Media Frenzy experience for clients and team members.
• Faster and more efficient than bigger agencies
• Deep understanding of technology in the U.S. and Europe
• Passionate about metrics and ROI
• Top talent of content creators, artists, public relations practitioners, marketing strategists and technologists who will love your business as if it’s their own
Our Atlanta-based team is a collection of creators, thinkers, technology wizards and people that know how to do the job well. Our strength lies in our differences, but we’re united by our shared passions for communicating. Our diversity and international perspectives help us, and our clients, thrive. We’re all in it together.
Sarah is the CEO and Founder of Media Frenzy Global and a 20 + year PR and Marketing technologist. She started her career working on the launch of Expedia across key European markets and then led PR and Analyst Relations for Motorola across EMEA. Since starting the agency in 2006 in London, Sarah and the team have developed significant integrated communication campaigns for global brands including Motorola, Comcast, Verizon, Philips, Ryder and have been instrumental in getting smaller to mid-size tech brands major share of voice and brand recognition in their industry and with prospects.
Sarah has won numerous marketing and business growth awards including Atlanta Business Chronicle’s Small Business Person of the Year and is a proud member of WBENC representing Women Owned Business. A board of advisor for the Metro Atlanta Chamber and a contributor to Forbes. She is an advocate for women in business and the professional development in young women and is raising her two daughters to be confident, independent and a future female business leader.
Katie Kern, partner and COO of Media Frenzy Global, is a passionate, award-winning marketing and communications professional who has led creative innovation and strategy for a variety of global brands and agencies for more than 15 years.
Named a finalist for the Technology Association of Georgia’s Digital Marketer of the Year and awarded the City of Atlanta Phoenix Award, Katie seeks to reimagine the agency model that cultivates innovation and new ideas, in an industry that is slow to transform. At Media Frenzy Global, Katie focuses on branding, communications and marketing strategies that shape the agency’s services.
An enthusiastic and creative storyteller, Nikkia boasts 10+ years of media and integrated communications experience, specializing in strategic brand visibility across PR and digital media channels for a variety of national and international companies. With a diversified background across corporate and agency environments, she oversees strategic PR direction through planning, executing and integrating intuitive media strategies for innovative and disruptive brands around the world.
Ask anyone and they will tell you Tawanda is quick-witted and has a way with words. Ask her, and she will tell you she’s used that quality to her advantage throughout her career. A former news producer turned PR and communications specialist, Tawanda leverages her master’s degree studies from Boston University and her multi-faceted background to cultivate meaningful media relationships, create dynamic content, and achieve positive press recognition for a variety of brands. Tawanda’s penchant for weaving creative storytelling and keen observation with industry-specific expertise has enabled her to garner notable results for brands across national and global outlets including Fast Company, Inc., Entrepreneur, MSN and Forbes.
As a Junior Account Executive for Media Frenzy Global, Matthew works to share the stories of disruptive brands in unique ways. A creative problem-solver at his core, Matthew employs his bachelor degree in Public Relations from the University of South Carolina to continuously seek innovative solutions on behalf of his clients. Matthew brings valuable communications experience for both brands and agencies servicing a wide range of industries including political, healthcare, IT and non-profit. He is an adept storyteller, working to secure coverage for numerous brands and clients and ensuring the utmost in client satisfaction.
As Business Development Manager, Josh is responsible for building business relationships with Marketing professionals to help develop brand strategy initiatives. He’s a brand and storytelling professional who focuses on solving customer pain points. Throughout his career, Josh has worked with companies such as Accenture, Verint Systems, Edgewater Fullscope, Chosen Payments (Aurora Solutions), and more. Josh’s passion for client development and success drives companies to become innovative and disruptive brands.
As creative director, Bobby has over 20 years’ experience in the advertising industry, his current role as creative director combines his passion for creating compelling messages with a strong desire to drive difference-making marketing efforts.
He is a national ADDY® award-winner from the Advertising Federation of American, and been honored with numerous other creative industry accolades.
Bobby holds a Bachelor of Science degree in Marketing from Clemson University and a Bachelor of Fine Arts from Savannah College of Art and Design (Summa Cum Laude).
Evan is a designer and art director specializing in branding, advertising and digital design. He has a multidisciplinary print production background, which allows him to see from concept to the end product, and tackling all of the challenges along the way. These days, Evan often works to empower brands with social media and web graphics, as well as printed and wide format projects, and some web animation. He has worked with a variety of local and national brands, creating designs and campaigns with some amazing clients.
Eric Holtzclaw is an unconventional thinker with 25+ years of experience in marketing strategy, brand vision and business growth. He is a founding member of multiple successful start-up companies, including one of the first profitable Internet enterprises.A trusted strategic marketer to Fortune 500 companies and small business owners alike, Eric uses his extensive strategic brand building experience with a knowledge base from over a decade of business and consumer campaigns to develop exceptional messaging and marketing initiates that helps brands stand apart from their competition.
Eric is an award winning and sought-after speaker and author. He is a regular contributor to several news outlets including CMO.com and Inc.
As an integrated marketing coordinator, Katherine works to support PR and marketing strategies for global brands. A skilled multi-tasker and creative content producer, Katherine uses her bachelor’s degree in Journalism from Georgia State University to contribute to the achievement of clients’ social media and marketing goals. Her sharp eye for detail and unique perspective drive her desire to help the agency and its clients succeed.